WordCamp US 2020 was canceled, citing online event fatigue. But the organizers of WordCamp Minneapolis / St. Paul did not. Would we just be another notch in the bedpost of 2020 online event fatigue?
To be honest, the organizing team did contemplate canceling WordCamp Minneapolis / St. Paul as the Coronavirus pandemic continued to linger. But everyone agreed that pivoting to a single-day virtual event was a better idea – and we stayed the course.
When we had a real-life venue selected, there was an excellent computer lab available with over twenty computers. Going virtual meant re-thinking the game-plan. With WordCamp US canceled, it looks like WordCamp MSP’s KidsCamp might wind up being the only virtual KidsCamp of 2020.
Since it was uncharted territory, we cut the attendance in half, to 10 available spots. We reserved them for locals only, as our regular in-person conference is truly supposed to highlight pillars of our local community. With 80% local speakers at the conference, I think our organizers nailed it.
Swag
SWAG – Stuff We All Get. Virtual swag? 🤔 That sound silly – kids like real stuff. So we mailed the attendees some stickers and a KidsCamp Activity Book. Michelle from Marktime Media made amazing coloring books as attendee swag for WordCamp Minneapolis 2015. She repurposed that book into an evergreen KidsCamp Activity Book:
Check out the inside pages – including the first page which has a place to write down all of your new hosting and WordPress site details.
Dry-Run
To make sure things would run smoothly, I went through the entire curriculum with my 11 year old son. We did it the same day the rest of the team was doing their streaming dry-run, two days before the live event. I even had my son go to his grandma’s and log in there via Zoom so we could simulate teaching remotely.
What did I learn from that experience? While I can power through a 3-hour zoom call with no issues, kids need to take a break. When my son asked to take a break I realized that I also was hungry, thirsty, or needed to use the restroom. So I added TAKE A BREAK in all-caps to my schedule notes in various places.
The Live Event
The day of the event went off without a hitch. We had 8 registrants and only 6 showed up. A 25% no-show rate is typical for WordCamp, so I didn’t sweat it.
Safety
We talked about online safety – I cited a lot of information from NetSmartzKids – which is what the Cub Scouts Cyber-Chip merit is based on (also it’s a WordPress site 😎).
Brainstorming
We did some self-reflection and brainstorming. We talked about people we follow on YouTube and social media and what we like about them. My son cited DanTDM who plays a variety of games, not just Minecraft. When it came to self-reflection, I was pleasantly surprised that my son listed gaming as one of his interests, not just Fortnite. He wound up setting up a site with the central ideal of helping people with their gaming strategies. I likened it to Chris Lema’s mantra of Be Helpful – it warmed my heart 😍
Other kids chose different central ideas based on their interests: Animals, Music, Gaming – it was good to see a variety from the group.
WP Setup
We went with GoDaddy as our KidsCamp hosting sponsor, and they provided slick managed WordPress sites that didn’t require us to FTP any zip files to get started. This was one of the most important pieces of doing the camp virtually. We literally had zero technical issues to troubleshoot. 💪
One of the first things we did once we were into the WordPress dashboard was to reset our account password (GoDaddy generates a random one). We talked about password security and choosing something long-ish to make it hard to guess. This is my favorite reference for increasing password strength with length.
Then we were off, publishing an about page and our first post. Then customizing our themes to reflect our tastes.
Lessons Learned
Besides taking breaks, doing the event virtually was challenging because I wanted all of the kids to stay in sync. When you’re in a lab, it’s easy to see what screen someone is on and help them move forward.
My approach to doing it virtually was to share my screen and have everyone let me know when they’re on the same screen so we can all move forward together. It was challenging at times because some kids would give a thumbs-up on their camera, some would type “done” in chat, some would confirm aloud, and others wouldn’t respond. I left plenty of breathing room and we managed to stay together.
I’m glad we were able to put this event on, and I’m hoping dearly that we can do KidsCamp again in person at Metro State in 2021 🤞
There’s a valuable resource available to students, starving artists, savvy entrepreneurs and everyone else that often goes unused and forgotten: The Public Library.
Let’s face it, books (and other media) are expensive. While others think of Amazon first for books, I look to the library.
The American Library Association and the Dewey Decimal System date back to 1876. But in the age of smart phones and streaming media, we sometimes forget that we’re paying for this service (via taxes) and we should be taking full advantage.
Yes the library has books, magazines and newspapers. Most people realize they also have CDs, DVDs and even ebooks to borrow. But sometimes there’s more.
Space is often available for free/cheap. WordCamp Minneapolis 2013 held BuddyCamp at the Minneapolis Central Library and it got rave reviews. The swankiness of their facility far exceeded the expectations that are set when someone mentions “The Library.”
The Modern Library
For finding real-world items to bring home, you don’t have to bother with going in to the library and sifting through hundreds of index cards. The library has modernized itself to everyone’s benefit.
You can search their catalogs online and make a reservation. They’ll send you an email when your request is ready to be picked up.
Libraries are usually managed at the county or city level. If you live in a multi-city/county area, the adjacent cities/counties will often let you borrow from them, without even getting a new card.
Minnesota has a fantastic Inter-Library Loan program which covers the entire state. So if I want to find something that my local library doesn’t have, they’ll search the catalogs of all the counties plus many colleges and universities where I normally may not have access. And they’ll deliver my request to my home library where I can ride my bike there and pick it up.
Order of Precedence
When someone recommends a book, a movie, or album here’s my order of searching precedence:
To not ignore my inner consumer-capitalist – often if I really like something, I’ll return it the public library and purchase it for my own personal library.
I like to think that I’m not sexist, but my reputation may precede me.
At some point during my college years, I started using a reverse-psychology approach with women I knew (usually girlfriends) – telling them they couldn’t do something – in hopes that they’d be motivated to prove me wrong.
Ask my wife – this is the wrong approach. Reverse psychology only works on a certain type of person, usually enemies, and (hopefully) they’re not the majority. People want to be built up, not torn down. The other bad part of this reverse-psychology habit was that as I told women that they couldn’t do something, I was slowly and subconsciously telling myself that they couldn’t.
I had to stop doing it. Then, a wake-up call came. I learned I’d be having a daughter. Was this my punishment for my transgressions? Would this mean all of the secrets of the female psyche would be revealed to me? Probably not. But I want to make sure both my son and daughter, if they choose to follow my footsteps into a technology field, are both given the same opportunities and the same treatment.
As soon as I learned I was having a daughter, the articles about sexism in tech became immediately more personal and relevant. A lot of attention had recently been paid to conferences, female speakers (or lack there-of), and conference behavior. I took this all to heart as I was planning a conference that was held right before my daughter was born – WordCamp. I made a conscious effort to have a good representation of women speakers.
In the WordPress community, it’s not difficult to find and meet amazing women doing amazing things. Look at Lisa Sabin-Wilson, my neighbor to the east – she wrote a book. I’ve thought about writing a book – but she actually did it! However, you don’t have to be a superstar or “internet famous” to add to the conversation. Maybe that’s why I enjoy working with the WordPress community. It’s easy to meet all types of people doing great things.
Even though WordPress is written in PHP, I found that there’s a big difference between these two communities. I’ve only been to two PHP conferences: php|tek in the mid-aughts and most recently MidwestPHP 2012. At both conferences, the only female speaker was Sara Golemon. Maybe it was just coincidence. Sara is a highly respected contributor to the PHP community and she’s also a published author. But my feelings concluded that she had become the token female spokesperson for PHP conferences.
So what can we (especially men) do? First you need to change your mind. If you don’t have a daughter, imagine one of the few women in your technology field as if she were. Is she being treated fairly? Are you treating her fairly?
Then start leveraging your power for good. Be your own superhero. If you’re organizing a conference, go out of your way to include women. Pay it forward: my business partner teaches a class called Black Girls Code. For those who don’t know him, he is neither black, nor a girl. If you’re involved with the interview process at work, bring some women in. I guarantee they’ll bring new perspective to your old boys club. It may only take a couple of GI Jane’s in a male-dominated field to turn the tide and welcome a new wave of female geeks.
Disclaimer: this is not meant to offend any Mormons. My wife’s family is predominantly Mormon (though we are not). However, I’ve witnessed several of her cousins announce their engagements after only weeks of dating. And their wedding date was typically 3 months out from there.
I would never plan a 3 month-long engagement because I don’t think it’s enough time to plan a decent wedding and maintain your sanity. Weddings only happen once (if you do it right). Get it right the first time.
Like young, naive lovers, WordCamp organizers also need to suppress their hormones. We tend to get over-excited about WordPress – like evangelists that have been given a free podium. Pocket your emotions, and follow the advice from those who have come before you.
This post could serve both groups as a guide on how fools rush in. It’s possible to plan something this big in 3 months, but believe you-me, it is much less stress to take your time. I wish we had followed this advice – but we didn’t. In 3 months, despite the odds, we still managed to pull things off.
Since no one had organized a WordCamp in the Twin Cities since 2010, fellow MSPWP member Kiko Doran decided he would say “I do” – just to get the ball rolling. I decided to join him. My business partner, John Hawkins, has been organizing WordCamp Las Vegas since 2009. I figured he’d be a good resource to tap for questions. Besides, how hard can it be?!?
Kiko originally chose the date: 4/20. It came with an obvious Rastafarian theme, and he even had a logo put together before we locked in a venue:
WordCamp Rule #1
The first rule about WordCamp is that you don’t plan anything until you have a venue. Before Christmas in 2012, Kiko and I visited the downtown library and had the booking company save the date. Right before Christmas we were informed the space wasn’t available. The Friends of the Library get free reign of library rentals (as they should), and already had 4/20 wrapped up.
We quickly made an appointment with Minneapolis Community & Technical College, gracious host of the MSPWP un-conference event WordUP! They wouldn’t be able to meet until the first week of January. I wanted to keep our search momentum up, so we scheduled a visit to the University of St. Thomas (my alma-mater) around the same time.
St. Thomas’s downtown campus is great but all of the available large rooms were strangely spread out on different floors or in separate buildings. MCTC has a great space, and wanted to help sponsor the event. They weren’t available on 4/20 either, so our date had to be moved a week later to 4/27, which created scheduling challenges for my family in particular, but the show must go on!
Keep Calm and Carry On
After securing a venue things got crazy. We enlisted several people from MSPWP to help out. We let our organizing committee members run with whatever roles they felt they’d excel at. And excel they did! We had specialists for sponsors, venues, catering, and swag. Not to mention the normal kick-ass web development and design that comes with a group of WordPress geeks. I sincerely hope we can assemble a similar team next year.
We did a weekly conference call to make sure things were on track, and used Basecamp for all other communications during the week. I do believe the regular week-in week-out activity helped us keep our hormones in check.
The conference’s last day was 4/28 which was the due date of my wife’s pregnancy. Thankfully, she made it through the weekend labor-free.
Lessons Learned
If I learned anything, it would be to start planning a full year in advance. I think Kiko realized this as he started to talk to me about 2014 before the 2013 event had officially started. I like his enthusiasm but insisted that we first make it through our reboot of this conference before discussing the next year.
I hope we can continue to build long-lasting relationships so the whole community can benefit from a great event like WordCamp. One great partnership has been MCTC. They’re looking to add a WordPress course to their curriculum, and we hope that they can be a long time venue sponsor of WordCamp in the Twin Cities.
Also don’t expect that you, as an organizer, will get to enjoy the event. This same principle applies to a wedding. The best outcome you can have is that your guests enjoy themselves.
