In 2014 I had a personal ban on Strava. Not because Strava has prompted some people to do stupid things (it has), but because they shut down a perfectly working API and left all of their users (and 3rd party developers such as myself) hanging while they developed their “Version 3” API.

As one of the developers of a WordPress plugin for Strava, all work was effectively abandoned.

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I find it amusing that some of my cycling friends have just discovered Strava, right at a point when I’m looking to leave. When they ask why, I cite Strava’s recent decision to shutdown API access to all but a select few app vendors. I had an inkling why access to the new API was limited, and I’ve confirmed it. Now I’d like to explain the correct way to do it, and how to monetize it at the same time.

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